But as a publisher it could be a nightmare trying to protect your intellectual property.

Site content thieves find it so easy to simply ‘copy-n-paste’ from your site and put it up on their site with not even as much as a ‘thank you’. How can the small publisher keep on top of sites that steal and plagiarize their content?

Try http://iplagiarismcheck.com/. They have detailed reports so that you can take action, when necessary.

And they do more than just check webpages, they check databases, PDF files, and most other kinds of formats as well as doing deep-web searches.

They could save your content from piracy.

I don’t know of anyone besides one other extremely well known Internet marketer (you would instantly know him by name) who is using this “method”- if you can call it that-”strategy” might be better… you’ll see what I mean in a moment.

Man… this is so simple, but hard to execute, because there are so few ‘real’ opportunities out there.

This is what I DO… in other words I’m sharing with you what I REALLY do to help me make more money online … in this case what kind of information I BUY to help me get ideas about how to make money online-and I buy a lot of information in the form of ebooks, reports, videos, etc.

I’ll try to say this as simply as I can.

There is a book that details the “real” trials and errors and successes of one person who found a simple way into getting listed in Google for almost ANY keyword through some dead-simple SEO techniques that are well, so simple no one would ever pay attention to him.

Yeah- it so simple and filled with so much common sense that no one will take him seriously, but he does it and he makes money doing it… (he gets results!)

This is valuable info- much more valuable than the modest price he’s asking. I’m not going to promot his book here, but if you’re interested I’ll send you a link to check it out- just email me. [Note: a lot of members have asked where they can get more info on this book - so, here’s the link.]

Anyway…that’s not the point. Here’s what I do when I find this kind of info…

I compare this info - based on real life experiences - with almost any other product on the market that tells you how to get your site listed on Google and then start to list the differences.

The *first* difference that comes to mind is that this book is NOT written by a ‘info-marketer’ - it’s written by a ‘practitioner’ of the method he reveals in this book. Someone ‘in the trenches’ as I like to call them.

So he is NOT a professional information ‘pusher’ or info-marketer.

The *second* difference is that it was a “discovery” he personally made that LATER lead to a report on the subject… it wasn’t the result of a ‘brainstorming session’ or a “google keyword search’ to find a ‘hot market’ that an ‘info-marketer’ would use. He didn’t research his market first then concluded that he should ‘write about’ a simple method to get listed on Google because it’s a hot topic and can make money selling that kind of info.

This guy is a like a scientist who made an important discovery in his ‘lab’.

Do you see this? It’s a distinction that is extremely important to you as a ‘buyer’ of information products.

I told you I buy a lot of information products.

Do you think I am buying the latest ‘ebooks’ and videos produced by Guru #1 or Guru #2?

Actually less than 5% of the money is set aside for buying info-products from any well-known Guru you may have heard of. 95% of my money goes to buy “the written REAL experiences of a person who found a successful method of doing something” - the men and women on the front lines’ and in the trenches. This is the kind of information I buy… willingly - day in and day out.

There’s a difference in these two types of information products.

Two of these differences I’ve already elaborated on.

The last distinction is probably the reason YOU won’t ever buy these kinds of ‘reports’ and ebooks: They don’t look very ‘professionally prepared’- in other words they aren’t ’slick’.

They are, for the most part ‘home made’… they use home made graphics (they don’t hire pro’s to create ‘killer’ graphics for them), they write the sales letters themselves and they tell the story of their ’success’ in their own words… they don’t hire ‘ghostwriters’ to create their info-products for them.

In general these types of books are NOT big sellers … BUT …

… they are FILLED WITH GOLD.

??? because……???

…you are buying the ‘real deal’… someone who actually made a ‘breakthrough’ in marketing or sales or a little niche, etc. FIRST and THEN wrote about how they did it in the first person.

I would rather read and hear about ‘true life success’ and ‘little known discoveries’ from people I’ve never heard of than the ’slick’ stuff and some of the large bodies of works written by ‘professional info-marketers’.

This goes against common ‘wisdom’… but what you want to look for are the REAL case studies of someone who’s got a successful business going who’s writing it down for the first time and doesn’t understand the INCREDIBLE VALUE he’s giving you…

I call this a “success intelligence operation”-basically learning how to do it by someone who has actually DONE IT ‘in the trenches’.

A great place to find these types of reports is on eBay… another is on ClickBank BUT you have to constantly be on the lookout for the BS’ers… the person who writes about something but has never actually done it.

You’ll find discoveries of all kinds that no one has ever thought of- not created in some ‘brainstorming session’ by the edge of a pool… but in the laboratory of sweat and tears while they work at making this “Internet thing” a success.

It’s based on the real success of someone who’s working on the front lines of Internet marketing - finding the ‘holes’ making the ‘discoveries’ and teaching us how to do it too.

You can’t get that kind of info from a professionally ‘created’ info-product -usually.

Don’t get me wrong- creating info-products is MY business, but, like those in the trenches, working everyday online, I only teach you what I’ve tried and tested myself ‘real life stuff’…

…Just like in my course, “You Can! Make Your Living Online!”

NOTHING in that course is ‘made up’ - it’s the trials, failures and successes I’ve had based on REAL experience and REAL success.

Hey-! I’m not saying you shouldn’t buy any info-product that will teach you something valuable - even if it is created by a ‘pro info-marketer’… what I’m saying is you should NOT overlook the ‘little guy’ who has something really valuable to teach you too! And just because his graphics and letter are a little ‘rough around the edges’ it should not stop you from buying it anyway…

In fact, for me, the more ‘home made’ the site looks, the more ‘real’ he comes across in his letter, the better I like it